Men View Overeating as “Studly” and “Manly”???
One my new favorite books is Mindless Eating by Brian Wansick, PHD. He is a researcher who has made it his mission to understand why people eat (and overeat!). His book is full of interesting and entertaining research regarding human behavior associated with eating.
Here is one of his more amusing experiments on regarding guys, food and what they perceive as “manly” eating behavior.
Dr. Wansick wrote out 2 identical scripts on a hypothetical movie - dinner date 
with “Brad and Barb”. The scripts described the date in detail including the movie and dinner (and supposedly other juicy details which were not revealed in the book). The 2 scripts only differed in one area - one script described Brad as eating his own large order of popcorn at the movies and the other script described him as having a “few handfuls” of Barb’s popcorn. Otherwise the scripts were identical.
These scripts were given to college guys to read and then answer a questionnaire. Here is the amusing part. The guys perceived Brad who ate the large serving of popcorn to be more manly, assertive, studly and aggressive and able to bench press 20% more than the Brad who just ate a few handfuls of popcorn. The women who were presented with the 2 scripts did not report any difference between the 2 Brads.
In Dr. Wansick’s words “There are a lot of things men do to try and impress women. Eating a whole bucket of popcorn is not one of them”. So the next time your date has his hands wrapped around a jumbo bacon cheeseburger with fries or orders a large popcorn with butter tell him it is not a turn-on!
Is this how all men think - or just college age guys??
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